Micas are a group of minerals with outstanding physical characteristics. Inspired by nature’s work of art, we here at MICAS cherish individuality and celebrate each of our fashionistas by designing “Style A Cut Above” for our audience.
From clean silhouettes and bright colors to bold print clashes and statement accessories, MICAS’s array of offerings is inspired by our global community of customers. With our closet at their disposal, our guests have the opportunity to find pieces that define their own identities while making a statement.
Research & Insights
Persona Development
Campaign Strategy
Messaging Development